How to Automate your Marketing Process
Marketing plays a huge role in acquisition and lead generate, find out how to automate your marketing process with us.
The Acquisition Phase
As marketing has many moving parts just to cater to the lead journey it can become quite cumbersome very quickly to manually complete tasks.
Without feeling the burden of overloading yourself, you can automate things such as:
Lead Data Entry
Lead Data Migration
Lead Data Metrics
Lead Journeys
Lead Ratings
Lead Engagements
Lead Profiles
Essentially, any data reference can be utilised to tack into an automated system.
Anything that you find that you are manually working on that has a pattern to the process can be automated provided you have the right software platforms that are API friendly.
Automating Engagement
As your lead database increases in size, it comes imperative that you need automations to help you maximise the value of every lead that you acquire.
Building incredible funnels, creating email journeys, converting abandoned cart leads and even post purchase nurturing processes. Digital marketers are now the new sales people if they’re talented enough and with automations this reality comes true.
The problems most marketers face is the limitations with the platform that they choose, however, there is never a singular platform that can solve all their problems. The grass is always greener on the other side and it’s not feasible to keep purchasing more and more subscriptions.
Tailored Marketing Systems
What if you could have it all and the cherry on top of the cake? Well, previously you would have to hire a full stack developer and cough up a large sum of money in order to solve your problems and in all honesty this was only affordable for enterprise companies who most likely already had internal staff to complete these tasks.
Platforms such as Monday and Zapier can really offer you the same freedom at a fraction of the price. In a nutshell, this is exactly what we do. We bring you all the functionality that a developer can bring you but in a more feasible manner that allows for you to scale with these companies rather than an individual developer.
